Mark Passmore (The Opposite House GM), Simon McHendry (The Temple House GM), Michael Faulkner (The Middle House GM) | Ma Sai (Director)

artists

Swire Hotels partnered with West of Here to develop an original docu-series for its in-room TV platform. The concept: introduce guests to each city through the distinct perspectives of the General Managers of The House Collective, positioning them not just as hospitality leaders, but as trusted cultural guides.

objective

House Picks is a three-part, short-form documentary series that invites guests to explore Beijing, Chengdu, and Shanghai through the lens of those who know them best: the GMs who live and lead there.

From alleyway art studios to street food stalls and hidden speakeasies, each episode follows a General Manager in conversation with local chefs, designers, and artists, offering intimate access to their city’s cultural rhythms. The series presents each GM as connectors, curators, and city insiders.

Directed by Shanghai-based filmmaker Ma Sai, the series was conceived and produced by West of Here, from creative development through final post-production. In addition to the long-form episodes, we delivered 10-second social shorts to maximize impact across multiple channels while staying true to The House Collective’s signature blend of luxury and local immersion.